To what extent are you seeing end-user clients leverage emissions data to push for more sustainability from providers?
We already have a client who is planning to use our data to influence airlines, and a potential client who sees this as one of the most exciting reasons to purchase our calculator subscription. As a starting point, it is incredibly valuable to see your travel split across various routes and carriers. It enables clients to compare average emissions per traveller in the context of destinations and other elements, and even make decisions regarding routing and providers.
Prior to the pandemic, we were speaking directly to a lot of airlines. They have a responsibility to accurately measure their emissions. What we're offering is a cost-effective means to do so, with safe hands and total objectivity. Suppliers that can better articulate, reduce and offset their emissions may well have an edge over their competition. Furthermore, we are delighted to be integrating sustainable aviation fuel (SAF) into our offering.
Climate action is hard, and our goal is to make it as effortless as possible for our clients. It’s one of the main reasons we have seen such rapid growth in the past six months. Building on our relationship with BTN, we are over the moon to be invited to speak at their Business Travel Show Europe Kickoff on the 25th of February. Mark Corbett will be joining the discussion on ‘Sustainability: Getting Back on the Road Smarter’, which will be held from 12:05 to 12:50 CET. Hope to see you there! And failing that, you can tune in on our insights page to hear Mark’s key takeaways.
Stay tuned for more data-driven insights from the Thrust Carbon team. Let’s make travel effortlessly green together.